DIGITAL COACHING

Learn a universal business skill, stay ahead of the competition.

AS CONSULTED BY:

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Rated 4.7 out of 5 by past customers

WHAT IS DIGITAL COACHING?

Daren Cox Digital Business Coach

My 1-to-1 digital coaching program provides you with a proven framework for creating and managing your own digital marketing strategy, here's how it works:

We Talk

12 x 1-hour Skype (or similar) coaching calls organized weekly or monthly based on your diary availability to cover each major topic. 

You Learn

In-between sessions, you work on your digital marketing strategy and techniques and get free unlimited email advice from me if you need it.

You Master

After each session, you'll have all the resources you need in order to confirm your learning and be ready to progress to the next stage.

WHO'S IT FOR?

Daren Cox Digital Business Coach

Anyone who needs to learn how to build a digital marketing strategy for their business:

Bloggers

Website not getting the results you were hoping for? Suffering from miniature pony-sized sales? Thinking about giving up? Get in touch now. 

Entrepreneurs

Not sure where to start with your digital marketing strategy? Worried that agencies will overcharge and lead you into digital oblivion? Get in touch now.

Business Owners

Worried your competition might be getting ahead? Concerned you might be losing your digital edge? Lead from the front. Get in touch now. 

DON'T FALL INTO THIS TRAP!

Daren Cox Digital Business Coach

Over 75% of business owners and marketers I meet think digital marketing ends once they've managed to persuade some visitors (what agencies call 'traffic'), to turn up on their website.

Sadly, this is just the start of the process (see diagram below), and whilst it may work for a low-cost e-commerce store selling commodity items, for almost everyone else (especially B2B and high-price B2C sellers), if you're doing this, you're almost certainly throwing money away on PPC, social media and SEO style campaigns that are going nowhere.

The classic visitors to customers mistake
Expecting first time visitors to your website to become customers is a big mistake
Daren Cox Digital Business Coach

The reason is that, with a few exceptions, most human beings like to follow a set path to building a relationship before they trust and buy from you, whether that's in person or over the web.

Sometimes these steps to relationship building can be achieved in seconds, but for more complex or high-price sales they might take weeks or even months.

However long they take, the strongest, most lasting relationships all go through a set sequence ... why? ...

Because it's been cast into our DNA since the stone age.

As well as the technology, content, and processes required, when you sign-up for my digital coaching plan, I'll show you how to use human psychology to create relationships that last - nurturing your visitors from strangers through to repeat buyers and all the steps in-between.

ACCELERATED LEARNING

Daren Cox Digital Business Coach

We'll go through the customer buying lifecycle step by step, learning about the psychology, technology, content, and processes required in order to build a powerful sales and marketing machine.

STEP 1: ATTRACT

Weeks 1 - 3

 

You'll gain an in-depth overview of the traditional 3 main digital marketing techniques for attracting visitors to your website:

Blogging and Search Engine Optimisation (SEO)

Social Media and Search Engine Marketing

STEP 2: SUBSCRIBE

Weeks 4 - 5

 

You'll learn how to convert your website visitors into leads using techniques like:

Squeeze Pages, Lead Magnets & Calls to Action

Social and Search Retargeting

STEP 3: ENGAGE

Weeks 6 - 8

 

You'll learn the techniques used to engage and convert your leads into prospects through the use of:

Email Campaigns & Content

Low-Value Offers/Tripwires

STEP 4: CONVERT

Weeks 9 - 11

 

In this segment, you'll learn how to convert your prospects into customers using a variety of techniques and technology: 

Launch Sequences

Ecommerce Product and Cart Pages

Sales & Marketing Automation 

STEP 5: ASCEND

Week 12

 

Finally, you'll learn how to maximize profits and convert your customers into raving fans by using:

Up-sells & Cross-sells

Ratings and User Generated Content

BENEFITS TO YOU

Your time is precious, use an accelerated learning model to set you on the right course from day 1

Gain a valuable life skill you can put to work in any organisation

You don't need to be a technical genius to understand how digital marketing works

Develop a tailored digital marketing strategy based on your requirements

Cut through the hype associated with agencies and focus them on your needs, rather than theirs

Learn at your own pace, whether that's once a week or once a month as suits you

Gain a strategic view of what technologies you will require and how to use them

Understand how to write content that engages your visitors and drives them further into the funnel

Become digital-confident and lead your organisation from the front

Generate more leads, more customers and grow your company

WHAT'S MY INVESTMENT?

Daren Cox Digital Business Coach

How much money are you wasting on PPC, Social Media, and SEO campaigns where the 'traffic' turns up and then disappears again over the horizon? Do you understand the complete customer buying lifecycle? Is your agency charging you a fortune for an unknown return? A lack of digital strategy may already be costing you a great deal. 

DIGITAL COACHING PLAN

(OPTION 1: One-time payment)

£2,400 12 x 1-hour coaching sessions

  • 1 easy payment
  • 12 x 1-hour coaching sessions
  • Unlimited email advice
  • Lifetime website premium content access

DIGITAL COACHING PLAN

(OPTION 2: 12 x monthly installments)

£2,800 12 x 1-hour coaching sessions

  • 12 monthly payments (no other change!)
  • 12 x 1-hour coaching sessions
  • Unlimited email advice
  • Lifetime website premium content access
Chris Knight St Austell Brewery Testimonial

Chris Knight

Curator & PR Manager, St. Austell Breweries

"Daren delivers on so many different levels, from demystifying digital for beginners to defining best practice to make the web work for your business."

Sam Lamiroy - Pro Surfer

Sam Lamiroy

Pro-Surfer & Entrepreneur

"Since leaving the pro surfing circuit, I've been looking for a coach to help me develop my own digital business ideas. Daren's digital business coaching program has given me the knowledge and confidence I need to strike out and achieve my own digital ambitions."

What Works Digital - Charles Radclyffe Testimonial

Charles Radclyffe

Senior Innovation Consultant & Serial Entrepreneur

"Working with Daren is probably the best business decision I ever made."

FREQUENTLY ASKED QUESTIONS

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